In 2012, Russia continues to be the main destination outside the EU for the Spanish exports of fruit and vegetables. In February, shipments grew 50% regarding the same months of 2011, adding up to 47,362 tons.
A group of entrepreneurs began to reconstruct the canning factory in Volgograd region. The plant will produce purees, eggs, sauces, jams, pickled vegetables and salads
Russian Union of Juice Producers informed that in 2011 juices that are produced in Russia occupy 98% of the market, at the same time the consumption of juices increased.
Coca-Cola Brazil new juice campaign targets parents
Coca-Cola Brazil launched the first campaign of the new family of ready to drink Del Valle Kapo juices, which debuted Oct. 7.Del Valle Kapo which was facing his junior consumers and their parents, will now only talk with the parents. The new advertising campaign will include TV shows for adult audiences.
